Wrtn Steps Up as G-STAR Main Sponsor, Expanding AI Creation Ecosystem

[Financial News] Wrtn Technologies is set to bring AI content to the masses at G-STAR 2026, the country's largest gaming show. As the main sponsor, it will create a 200-booth experiential space and share production know-how from popular creators. The move is seen as an effort to broaden Crack's user base by letting gaming fans experience AI-generated works firsthand.
According to industry sources on the 12th, Wrtn will participate as the main sponsor of G-STAR 2026, which opens on the 19th at the Busan Exhibition and Convention Center (BEXCO). It will run a 200-booth exhibition space under the theme “A New World of Creativity Opened by AI and Crack.”
The exhibition hall will feature a 40-meter-wide panoramic light-emitting diode (LED) screen and a variety of experiential spaces. Visitors can explore a Hall of Fame showcasing popular works on Crack, character voting, an experience zone and an immersive 3D photo zone.
Cosplayers dressed as characters from Crack original works will also take part in on-site events. Girl band QWER, a Crack advertising model, is scheduled to hold a mini-concert on a special stage at BEXCO Exhibition Center 2 on the afternoon of the 20th and visit the Crack booth.
The company's executives will present its business direction for AI content and its strategy for the creator ecosystem. CEO Seyoung Lee and Chief Product Officer (CPO) Lee Dong-jae will speak at the open session of “Crack Creators Live,” held on the main stage at the Crack booth on the opening day, the 19th. Lee will discuss the path to growing into an AI company serving global consumers, while Lee, the CPO, will present a vision for a human-centered creator ecosystem.
A popular Crack creator will also join the CPO for a discussion about creative experiences and production know-how. The session will be livestreamed on Crack's YouTube account from 11:30 a.m. on the 19th. On the same day, Kim Ji-seop, head of corporate development, will explain how AI is changing the ways content is produced and consumed, focusing on examples from Crack, at the opening session of the official conference G-CON 2026.
Lee said, “We will continue to roll out global services that make it as easy and convenient as possible to bring creativity to life in every field where people create.”
[email protected] Jang Min-kwon Reporter