Lee Boo-jin's 'Loyalty Fashion'... How Much Did Her Full Dior Look Cost, With a 5 Million Won Jacket and CD Bag? [Luxury Price Story]

[Financial News] Hotel Shilla President Lee Boo-jin and Jisoo of BLACKPINK are drawing attention for attending the ceremony conferring an honorary doctorate in business administration on Christian Dior Chairwoman and CEO Delphine Arnault side by side in Dior outfits.

According to News 1 and other outlets on the 12th, Lee wore a black-and-white checkered jacket with black bootcut pants to the ceremony conferring an honorary doctorate in business administration on Chair Arnault at Ewha that day. She completed the look with black shoes and a bag, creating a polished yet sophisticated 'old-money look.' Perhaps out of consideration for CEO Arnault, with whom she has maintained a close friendship for nearly 30 years, both her jacket and bag were Dior.
The jacket is believed to be Dior's houndstooth-check jacket, featuring a grid pattern that resembles a hunting dog's teeth. Depending on the year it was released, it costs around 5 million to 8.7 million won. Lee also wore it in March 2023, when CEO Arnault and his father, Bernard Arnault, chairman of LVMH Moët Hennessy Louis Vuitton (LVMH), visited Korea. The bag is the Dior Caro, distinguished by its Cannage stitching and the 'CD' clasp, a Dior signature; depending on its size, it sells for between 4.6 million and 6.2 million won.

Lee and the Arnault family have deep ties. Hotel Shilla was where Louis Vuitton first opened a store in Korea, and it is also where LVMH executives, including LVMH Chairman Arnault, stay when they visit Korea.
Jisoo, a global ambassador for Dior, also attended the ceremony that day. Wearing a white cropped jacket and a black miniskirt, she carried Dior's signature bag, the Lady Dior, and showed the presence expected of the face of the brand.
The jacket is believed to be a new white wool-silk straight cropped jacket sold for 8.7 million won on Dior's official website. The Lady Dior was named after Diana, Princess of Wales, who often carried it at official engagements. Depending on its size and material, it sells for between 7.5 million and 9 million won.
Since being named a global ambassador for Dior in 2021, Jisoo has regularly taken part in major campaigns. Last September, she attended Dior's Spring/Summer 2027 women's collection show at Paris Fashion Week.
Meanwhile, many leading business figures attended the degree ceremony that day, including Hyundai Motor Group Chair Euisun Chung, Lotte Group Chair Shin Dong-bin, Shin Yoo-yeol, co-CEO of Lotte Biologics and head of the Future Growth Office at Lotte Corporation, and Hyundai Group Chair Hyun Jeong-eun, in addition to Lee.
Ewha Womans University decided to award Arnault the degree, judging that her business acumen and leadership in guiding the global fashion business, as well as her efforts to nurture next-generation talent, align with the university's educational mission of promoting the development of female talent. Dior has partnered with Ewha since 2022 and has operated a mentoring program for enrolled students.
[email protected] Kim Su-yeon Reporter