A Home Decorated With Lacquered Cups and Knots... The Hyundai Seoul's 'K-Craft House'

[Financial News] A dining table set with lacquered cups, a study with wooden bookends, and a room decorated with knot ornaments are coming to a department store. Inspired by a hanok, the pop-up store will let visitors see and buy around 230 types of traditional craft items.
According to the Korea Heritage Service on the 13th, “A Home Where Tastes Linger, K-Craft House” will take place from the 21st to the 29th at Pop-up Iconic on the first basement floor of The Hyundai Seoul in Yeongdeungpo District, Seoul. The Korea Heritage Service is hosting the event, and the Korea Cultural Heritage Foundation is organizing it. Backpacker, which operates the handmade-goods marketplace idus, is partnering on the event.
Inside the entrance modeled on a hanok wall are three rooms: the Dining Room, the Reflection Room, and the Decor Room. The Dining Room is a dining space equipped with tea ware and a dish cabinet, while the Reflection Room is a reading space with bookshelves and a low desk. The Decor Room features a rug with dancheong patterns, knot ornaments, and a vanity.
The three rooms will showcase around 170 types of traditional craft items, including this year’s new works. Featured items include lacquered cups and a tray by Park Seong-yeol, a certified trainee in mother-of-pearl inlay, and an L-shaped bookend series by Han Jeong-gyun, a certified trainee in traditional woodworking. Heo Hui-jin, a certified trainee in traditional knotting, has made an ornament that can be hung indoors, with colorful knots linked at regular intervals.
The new works are the result of the Traditional Craft Design Collaboration Support Project, which helps bearers of National Intangible Heritage and contemporary designers develop household goods together. In February this year, the foundation selected 10 heritage practitioners from nine fields, including mother-of-pearl inlay, traditional woodworking, and knotting, to take part in the project.
The idus partner space will showcase around 40 types of works by 25 intangible heritage practitioners whose work is listed on the platform. The sales selection also includes “Cheongwol Bell” by Won Cheon-su, a certified trainee in traditional metal casting, and a writing case by Jang Cheol-yeong, a holder of the traditional mother-of-pearl inlay craft. Backpacker, which signed a National Heritage Guardians agreement with the Korea Heritage Service, will use the pop-up to help expand sales channels for heritage practitioners.
Twelve products created in collaboration between intangible heritage practitioners and the comic character Wishcat will also be unveiled and sold on site for the first time. Yang Seon-hui, a heritage transmission instructor in dancheong, has incorporated dancheong patterns and the character into a sketchbook cover and a card wallet.
Traditional cultural products from the Korea Cultural Heritage Foundation’s K-Heritage Store will also be sold in a separate space. The store will have a photo area with a year-end atmosphere.
Visitors can choose two craft stickers and make a pop-up card. Activity cards are limited to 110 per day. Of the visitors who scan the QR codes in each area of the store and complete all the missions, the first 100 each day will receive a Seosu plush keychain.
Admission is free. The store is open from 10:30 a.m. to 8 p.m. Monday through Thursday, and from 10:30 a.m. to 8:30 p.m. Friday through Sunday.

[email protected] Jang In-seo Reporter