ONE store targets app markets in Taiwan, Hong Kong and Macau, partners with GASH

[Financial News] ONE store is joining forces with GASH, a game payment platform in Taiwan, Hong Kong and Macau, to strengthen its push into the Greater China market. The plan is to improve accessibility by introducing payment methods familiar to local users and support the overseas expansion of Korean game companies.
ONE store said on the 12th that it had signed a payment partnership agreement with GASH and would introduce local payment methods on ONE store Global and One Shop.
Under the partnership, users in Taiwan, Hong Kong and Macau will be able to use GASH member wallets and gift cards, among other options, when paying for games on ONE store. Payments at convenience stores will also be supported in Taiwan.
Game companies listed on ONE store can offer GASH payment methods without signing a separate payment processing agreement or integrating their systems. The arrangement also eliminates additional procedures such as local tax filings, reducing the burden of entering overseas markets, the company said.
GASH members can use their points to buy game currency and in-game items on ONE store Global. The two companies also plan to pursue joint marketing and promotions through online channels.
GASH is a game payment platform operating in Taiwan, Hong Kong and Macau, with an offline distribution network that includes convenience stores and PC cafés across Taiwan. It is also available on major e-commerce platforms and has been used as a payment method for Korean online games launched in Taiwan.
Jang Hyun-guk, CEO of ONE store, said, "This agreement provides users in Taiwan, Hong Kong and Macau with familiar payment methods and opens the way for game companies to enter those markets. We will help more games reach users around the world through ONE store Global and One Shop."
GASH CEO Doris Chou said, "Korean games have long been loved by gamers in Taiwan, Hong Kong and Macau. Through our partnership with ONE store, we will help GASH users enjoy more Korean games using payment methods they are familiar with."
[email protected] Yoon Hong-jip Reporter