Busan, Ulsan and Gyeongnam seek business models for ‘multidomain mobility’
- Input
- 2026-11-12 10:43:59
- Updated
- 2026-11-12 10:55:56

The competition was organized as part of a non-R&D project to foster regional innovation clusters. It aimed to identify practical business models to solve challenges in the field of multidomain mobility by bringing together companies and talent from Busan, Ulsan and Gyeongnam to collaborate across regional and sectoral boundaries and apply AI and data technologies.
Multidomain mobility is a technology industry that links and integrates mobility technologies across different domains of transport, including land, sea and air. It aims to create a future transportation system that enables integrated, multidimensional transport and logistics.
At the final presentation evaluations held at Busan Asti Hotel on the 10th, the competition’s last day, three teams in each of the individual and corporate categories—six teams in total—received top honors. Awards were also presented to three teams each for excellence, encouragement and special awards in the individual category, and to three teams for excellence in the corporate category.
In the individual category, NEXT Three won the Busan Mayor’s Award, R-Delay the Ulsan Mayor’s Award, and Big Hero the Gyeongsangnam-do Governor’s Award.
In the corporate category, Toz Co., Ltd. received the Busan Mayor’s Award, Double A the Ulsan Mayor’s Award, and N Square Co., Ltd. the Gyeongsangnam-do Governor’s Award.
Recruitment for participating teams began on September 28 and drew 126 teams: 107 teams of university students from across the country in the individual category, and 19 teams from small and mid-sized companies in the southeastern region in the corporate category. After a rigorous preliminary screening, 12 teams in each category, 24 in total, advanced to the finals.
The final-round competition took place nonstop for three days, from the 8th to the 10th, aboard the PanStar Cruise, which operates between Busan and Osaka. Through intensive mentoring with a 12-member panel of experts in mobility, AI and commercialization, the finalist teams assessed from multiple angles how applicable their ideas would be in the field.
[email protected] Byun Ok-hwan Reporter