“We’ll Give You Half Your Travel Costs Back”: Hoengseong County Opens Applications for Fourth Round of Half-Price Travel

【Financial News, Hoengseong—Reporter Kim Gi-seop】Hoengseong’s Half-Price Travel, whose previous three rounds all closed early, is reopening with winter tourists in mind.
According to Hoengseong County on the 11th, applications for the fourth round of Bangapso! Hoengseong Half-Price Travel will open on the program’s website at 10 a.m. on the 16th. Applications will close when the budget runs out, and trips can be taken from the 17th through December 11.
Half-Price Travel is a program that refunds half of the travel expenses tourists spend at tourism-affiliated businesses and other establishments in Hoengseong, in the form of mobile Hoengseong Local Love Gift Certificates. Individuals can receive up to 100,000 won, groups of two or families up to 200,000 won, and families of three to five living at the same address up to 500,000 won.
All of the first three rounds of the program closed early. So far, 8,437 tourists have completed the refund process, and they spent approximately 1.5 billion won in Hoengseong. That comes to an average of 178,000 won per person.
Since refunds are issued as Local Love Gift Certificates, the program is also expected to encourage tourists to return and spend money. The aim is to keep consumer spending flowing into local businesses even after the trip ends.
“All three previous rounds closed early, and tourists spent an average of more than 170,000 won each in the area, so Half-Price Travel has established itself as a program that brings smiles to both tourists and small-business owners,” said Park Eun-jeong, head of Hoengseong County’s Culture and Tourism Division. “I hope travelers visiting Hoengseong in winter can ease the burden of travel costs and enjoy generous benefits.”

[email protected] Kim Gi-seop Reporter