Atomy wins CES 2027 Beauty Tech Innovation Award, demonstrating the strength of its personalized cleansing technology

[Financial News] The EPRI Facial Cleansing Device, a skin-condition-customized cleansing device developed by Atomy Co., Ltd., has won the Innovation Award in the Beauty Tech category at CES 2027.
According to industry sources on the 11th, Atomy Co., Ltd.’s skin-customized cleansing device, the EPRI Facial Cleansing Device, won the Innovation Award in the Beauty Tech category at CES 2027, the world’s largest consumer electronics and information technology (IT) exhibition.
The CES Innovation Awards, organized by the U.S.-based Consumer Technology Association (CTA), are presented to products recognized for excellence in areas such as technology and design. The award is significant because it marks international recognition of the innovative nature of Atomy Co., Ltd.’s customized cleansing technology, which analyzes skin condition and adjusts the cleansing process accordingly.
The EPRI Facial Cleansing Device is a customized cleansing device jointly developed by Atomy Co., Ltd. and Electree. It measures skin condition and automatically adjusts cleansing intensity. Unlike conventional cleansing methods centered on physical friction, it is designed to use electrical technology to remove impurities from pores. Its pore-cleansing efficacy was confirmed at 99.69%.
The product is the world’s first to use electrical cleansing technology based on transepidermal water loss. Transepidermal water loss is the amount of moisture that escapes from the body through the skin and is one of the key indicators used to assess the condition of the skin barrier. Before cleansing, the device measures transepidermal water loss and skin impedance (bioelectrical resistance) to assess the skin barrier, then automatically adjusts the electrical cleansing output accordingly.
Electroporation and reverse iontophoresis are used to remove impurities. The device first uses electroporation to create temporary, reversible pathways through the skin, then uses reverse iontophoresis to move charged impurities from within the pores to the skin’s surface. 
An Atomy Co., Ltd. representative said, “This award is the result of our differentiated technology being recognized internationally,” and added, “We aim to launch the EPRI Facial Cleansing Device in the first half of 2027.”



[email protected] Park Kyung-ho Reporter