LG Electronics launches Signage Manager app for remote management of in-store screens

[Financial News] LG Electronics has introduced an app that lets users manage content on the LG E-paper Display, an ultra-low-power commercial display, from their mobile devices.
LG Electronics said on the 11th that it had launched the LG Signage Manager app, which offers these features.
With the LG Signage Manager app, customers can easily edit and distribute content on LG E-paper Displays from their smartphones. When a smartphone is connected to a display via Bluetooth, users can manage everything from network settings and checking the battery level to distributing content on the phone. After registering a device and configuring it to use the same wireless network, users can check the LG E-paper Display’s status and change its content over a stable network connection.
The LG E-paper Display is a commercial display that recreates a texture similar to that of a paper poster and can maintain its image without a power supply.
It uses electronic ink panel technology, which displays images by moving and fixing charged color particles according to an electric field. Even when the display image is changed, it consumes less energy than conventional digital signage, making it suitable for uses such as displaying store menus and promotional announcements in a variety of commercial spaces.
Maintenance has also been made easier. The LG Signage Manager app lets users easily check key device information, including battery level and network connection status, and change various settings from their smartphones.
App-based device management also maximizes the energy efficiency that is a key strength of the LG E-paper Display. Optimizing use through the app helps reduce the power consumption of the product, which is equipped with an ultra-low-power system-on-chip (SoC). The LG E-paper Display also won the Grand Prize and the Korea Energy Agency Chairman’s Award at the 29th Energy Winner Awards, held last July, thanks in part to features such as Power Management, which automatically controls power according to the content-change schedule set by the user.
LG Electronics plans to expand support so that the LG Signage Manager app can be used in conjunction with a range of commercial displays, starting with the LG E-paper Display.
“In addition to the strengths of our display products, including ultra-lightweight, ultra-slim designs and ultra-low-power technology, we will continue to deliver differentiated customer experiences through solutions that make our products easier to manage,” said Min Dong-seon, head of the ID Business Division in LG Electronics’ MS Business Division.
[email protected] Park Ji-yeon Reporter