Just 4 of 68 players under par... Bridgestone’s “White Bullet” blasts through Jeju’s crazy gale-force winds

[Financial News] Golf may be a battle against nature, but before Jeju's gusting winds, even professional golfers' mental fortitude can crumble like a sandcastle.
The final round of the 20th S-OIL Championship on the 2026 Korea Ladies Professional Golf Association (KLPGA) Tour, which wrapped up last weekend, was truly a game of survival. Brutal rain and wind swept across the course, leaving just four of the 68 players in the field able to post scores under par.
But one “white bullet” cut through the hellish winds and powered toward the pin: the Bridgestone golf ball used by Lee Ye-won, the player to beat, who claimed her second win of the season and 11th career victory, taking her career earnings past 5 billion won.
Throughout the tournament, Lee Ye-won avoided any costly mistakes despite weather conditions as precarious as thin ice.
Her trademark precision shot-making allowed her to cleverly ride or cut through the fierce headwinds and crosswinds. At the heart of this dominant performance were Lee Ye-won's longtime weapons: BRIDGESTONE GOLF B-FORGED irons and the TOUR B XS golf ball.
The harsher the weather, the more clearly a piece of equipment's true qualities are revealed. The TOUR B series' proprietary “Dual Dimple” technology, packed closely across the ball, does more than simply extend its time in the air: it slices through the air resistance generated in flight and minimizes the wind's interference. That's how the ball maintains a solid trajectory instead of ballooning up and suddenly dropping, even into a headwind.
Combined with “Slipless Bite Coating,” which maximizes friction between the clubface and the ball, the technology delivered the spin the golfer intended with precision, even on wet grass or in strong crosswinds.


What is interesting is that this was no mere coincidence or sudden peak in an individual's form.
Just a week earlier, at the KLPGA Iceberg Golf-Seoul Shinmun Open, Team Bridgestone's Ma Seo-young battled through the worst of the rain and wind and lifted the first winner's trophy of her career after an intense playoff, playing with a TOUR B X ball.
Torrential rain last week and gale-force winds this week. In the KLPGA Tour's two harshest consecutive weeks of bad weather, the winners were both holding Bridgestone TOUR B series balls.
Amateur golfers blame the weather and crumple their scorecards, but top tour professionals carry in their caddie bags the precise science needed to control even extreme weather.

The steadfast support of Seokgyo Sangsa, which recognized Lee Ye-won's potential when she was a junior and backed her from the start, is working in tandem with advanced aerodynamics to unleash the fiercest “Bridgestone whirlwind” on the KLPGA stage.

[email protected] Jeon Sang-il Reporter