“Time to shop for fall clothes” ... Shinsegae Department Store holds fall/winter fashion event

[Financial News] Shinsegae Department Store is showcasing new products and offering a variety of discounts for the fall/winter fashion season.
According to industry sources on the 19th, Shinsegae Department Store is holding its Men's Week and Women's Week events at all of its locations through the 25th, with around 250 men's and women's fashion brands participating. The events feature fall/winter new arrivals, brand-specific discounts and gifts based on purchase amounts.
Men's Week features products centered on winter essentials such as coats and padded jackets. Shoppers can find seasonal signature items from popular brands including CP Company, Stone Island and Herno, as well as premium outerwear brands such as Nobis, Parajumpers and Ten C.
Women's Week brings together a range of brands, from domestic womenswear to international designer labels, contemporary fashion and accessories. Della Lana is presenting a capsule collection to mark the 10th anniversary of the brand's launch, while MICHAA is unveiling its new collection, “Deurie.” Brand-specific sales events, including MICHAA Day, DECO Day and the BABA Fashion Festa, are also planned.
Fall/winter fashion pop-up stores will also open at major locations. At the Gangnam branch, pop-ups will include the first launch event in Korea for British lifestyle brand TWW, as well as womenswear brand Max Mara and footwear brand Epure. Daegu Shinsegae will host pop-ups for military and workwear brand Bihebieo and womenswear brands More Seoul and Epeulle. At Centum City, a CP Company padded-jacket pop-up will showcase products exclusive to Korea, and a pop-up for cashmere brand Shu Cashmere will also be held.
Shopping benefits linked to card companies have also been expanded. Through the 25th, Shinsegae Department Store is holding the “5mazing Card Festa” with five partner card companies: Citi, Samsung, Shinhan, Hana and BC Baro. Customers can enjoy various benefits during the event, including rewards, discount coupons and interest-free installment plans.
A Shinsegae Department Store representative said, “For the fall/winter fashion season, we have prepared a variety of offerings, from new products by popular brands to distinctive pop-ups,” adding, “With a range of shopping benefits, we will help customers enjoy fall/winter fashion at reasonable prices.”
[email protected] Jang Yu-ha Reporter