“So they don’t give up on their dreams because of scars” ... Lee Ji-seung, Head Director of Medical Bloom Korean Medicine Clinic, receives National Assembly Culture, Sports and Tourism Committee Chairperson’s Award

[Financial News] “I hope aspiring actors won’t be unable to realize their potential because of financial burdens or concerns about scars.”
Lee Ji-seung, head director of Medical Bloom Korean Medicine Clinic, which has supported scar and skin treatments for emerging actors and cultural and arts talents, received the National Assembly Culture, Sports and Tourism Committee Chairperson’s Award at the 2026 Korea Exemplary Businessperson Awards. The ceremony was held on the 13th in the main conference hall of the Baekbeom Kim Gu Memorial Hall in Seoul.
Lee earned a master’s degree in Korean medicine and a doctorate in Korean medical science from the Graduate School of East-West Medical Science at Kyung Hee University. He previously served as head director of Hyeonginjae Korean Medicine Clinic and currently leads Medical Bloom Korean Medicine Clinic. He is also active in organizations including the Korean Medicine Society and the Korean Society of Integrative Laser Medicine.
In response to the changing medical environment, Lee has combined his experience in Korean medicine with a range of medical devices and modern medical technologies, and expanded his practice into dermatology, aesthetics, scar treatment and lifting. He has worked to meet patients’ diverse medical needs and broaden the scope of Korean medicine services.
Lee has turned this clinical experience into community service by supporting scar and skin treatments for emerging actors and cultural and arts talents. For actors, skin condition and appearance can affect filming and work on productions. Facial scars can also cause psychological distress or undermine confidence in front of the camera. Depending on the condition, scar treatment requires repeated care, which can be a considerable financial burden for emerging actors with limited means.
Through its “10 Million Actor Project,” Medical Bloom Korean Medicine Clinic is creating video content about participating actors’ concerns over scars and their treatment journeys. It is also developing and producing content featuring the actors themselves.
Lee said, “We will continue to develop content and support programs that emerging actors and cultural and arts talents can take part in, and sign memorandums of understanding (MOUs) with acting academies, broadcasting and video training institutions, cultural and arts organizations, and others to provide more talent with practical medical support and opportunities to pursue their work.”
He added, “We will expand our medical network nationwide so people can receive medical support regardless of where they live, and build a sustainable support system that allows emerging actors and cultural and arts talents to focus on their dreams.”
Medical Bloom Korean Medicine Clinic is expanding its medical network across major regions nationwide, with its COEX branch in Seoul and Centum branch in Busan at its center. Building on this, it plans to extend medical support and community service activities for cultural and arts talents nationwide. 


[email protected] Jung Myeong-jin, Medical Specialist Reporter