"From SNS Hot Items to Exclusive Picks, All in One Place"—GS Shop's Biggest Shopping Event of the Second Half

[Financial News] GS Shop is holding 'Fantasy S,' its biggest shopping event of the second half of the year, featuring broadcaster Park Myung-soo as its model. The TV home-shopping channel will focus on popular brands, while its mobile platform will showcase products attracting attention on social media.
According to industry sources on the 6th, GS Shop will hold 'Fantasy S' from the 11th to the 25th, offering discounts on all products as well as reward points and gifts for customers who make purchases. Some TV home-shopping products will also be eligible for additional credit card discounts during the event.
Park Myung-soo will participate in the event under the concept of the 'Prince of Shopping.' GS Shop plans to produce content introducing the event's benefits and release it sequentially through GS Retail's social media channels.
The TV home-shopping lineup will feature 30 brands in total, including popular domestic and international brands such as Roborock and Centellian24, as well as GS Shop-exclusive products such as CHOR AUTHENTIC, Jongga kimchi, and easy meals by Lee Yeon-bok. Some of the brands will offer additional discounts during the event.
The mobile lineup focuses on foods that have recently attracted attention on social media. Products will include Gwangju Changaeok Tteok pumpkin injeolmi, Gyeonggi Tteokjip's Itti-tteok, pizza seolgi, Apple House instant tteokbokki, and meal kits from Nuwa, the Chinese restaurant run by chef Park Eun-young. GS Shop's private-label products will also be available.
A presale event will also be held on the GS Shop app through the 10th, ahead of the main event.
Jang Mi-jeong, head of integrated sales at GS Shop, said, "For this year's 'Fantasy S' event, GS Shop has prepared a range of discounts centered on popular brands and planned an entertaining content series with Park Myung-soo, the 'Prince of Shopping.'"
[email protected] Kim Hyun-ji Reporter