KB Securities Named Outstanding Company in KS-CQI's Call Center Category for Fifth Consecutive Year

[Financial News] KB Securities announced on the 28th that its customer center had been selected as an outstanding company in the call center category of the KS-CQI awards organized by the Korean Standards Association (KSA) for five consecutive years.
It also won an award in the artificial intelligence (AI) chatbot category for the second consecutive year.
KB Securities said that as demand for consultations increased amid heightened stock market trading activity in the first half of this year, it expanded its counseling staff and pursued operational improvements to provide smoother customer service.
In May, it also expanded its consultation infrastructure by newly opening a customer center in Jeonju.
Lee Hong-gu, CEO of KB Securities, said, "Being selected as an outstanding company for five consecutive years is the result of consistently listening to our customers and working to improve the quality of our consultation services. We will continue to actively leverage AI and digital technologies while adding the warmth of human empathy to create a customer center that customers can use conveniently and trust at any time."
[email protected] Joo Won-gyu Reporter