LG Uplus Invites 1,100 Long-Term Customers to See Musical 'Dear Evan Hansen'

[Financial News] LG Uplus said on the 20th that it held an event inviting 1,100 customers with 10 or more years of service to see the musical 'Dear Evan Hansen.'
The event was held at 7:30 p.m. on the 18th at the Grand Theater of Chungmu Arts Center in Jung-gu, Seoul. LG Uplus reserved the entire theater so customers could enjoy the performance with family members or acquaintances. Invitations were provided to 1,100 customers selected by lottery from among those who entered in advance.
'Dear Evan Hansen' is a musical about the connections and comfort between people, told through a story that begins with a letter written by a boy. LG Uplus organized the event to thank its long-term customers and give them an opportunity to experience the cultural arts.
The event is part of LG Uplus's year-round Long-Term Customer Invitation Program. In March, LG Uplus also reserved an entire theater for the musical 'Lempicka' and invited 1,000 customers with five or more years of service who were selected by lottery.
The company is expanding outdoor experience programs in addition to cultural performances. In April, it rented out the entire Hwadam Botanic Garden in Gwangju, Gyeonggi Province, and invited 3,000 long-term customers. It later held LEGOLAND RUN and the 'LEGOLAND Waterful Party' in August.
The programs will continue in the second half of this year. LG Uplus plans to hold an invitation event at Hwadam Botanic Garden in October, followed by a movie screening invitation event in December.
Joon-young Jang, Head of Marketing Group at LG Uplus, said, "We extend our deepest gratitude to our long-term customers who have consistently trusted LG Uplus and stayed with us for so long," adding, "We will continue to expand differentiated customer experiences across culture, leisure and everyday life." 
[email protected] Yoon Hong-jip Reporter