Kyochon F&B Revises Kyochon Chicken Membership Program, Increasing Point Accrual to Up to 5%

[Financial News] Kyochon F&B is increasing the point accrual rate to as much as 5% through a revision of the Kyochon Chicken app membership program.
According to Kyochon F&B on the 17th, the membership program revision was designed to provide tangible benefits to Kyochon Chicken app customers by significantly increasing point accrual rates and strengthening year-round benefits. It follows the app renewal in July, which enhanced convenience features.
The key change is the replacement of the existing membership tiers—WELCOME, VIP, and KING—with SINGLE (new customers), COMBO, and SIGNATURE.
The accrual rates have more than doubled, rising from 0.5%, 1%, and 2% for the previous tiers to 1% for SINGLE (new customers), 3% for COMBO, and 5% for SIGNATURE.
For example, a SIGNATURE member paying 30,000 won will earn 1,500 points, more than double the previous 600 points. Accumulated points can be deducted like cash when placing an order or used at the Coupon Store.
The company has also introduced new year-round benefits, including attendance-check events and the Coupon Store. At the Coupon Store, customers can use accumulated points to select and purchase coupons for their preferred menu items. They can also buy coupons at prices discounted from the recommended retail price, increasing the value and usability of the points they earn.
A Kyochon F&B representative said, "We will continue developing the Kyochon Chicken app into a membership platform where customers can enjoy greater benefits and more fun the more they use it."


[email protected] Seoyeon Kim Reporter