Hoengseong Deodeok Festival Draws More Than 30,000 Visitors Over Three Days, Generates KRW 620 Million in Sales

【Financial News Hoengseong = Reporter Kim Ki-seop】The 13th Hoengseong Deodeok Festival came to a close after attracting more than 30,000 visitors over three days.
According to Hoengseong County on the 16th, the festival was held from the 11th to the 13th at and around the festival grounds in Nonggeori, Cheongil-myeon, Hoengseong County. Tourists from across the country flocked to the event over the weekend, creating huge crowds. The venue remained filled with energy and the aroma of deodeok throughout the festival.
Visitors also showed strong interest in agricultural and specialty products from clean Hoengseong. A wide range of local products, including premium Hoengseong deodeok, sold briskly, generating total sales of KRW 620 million. Deodeok sales accounted for KRW 350 million, contributing to higher farm incomes and revitalizing the local economy.
Participatory programs, including a large-scale deodeok bibimbap performance, a deodeok peeling contest, a golden deodeok treasure hunt, and deodeok fritter tastings, entertained visitors.
The first Nonggeori Dance Contest, held for the first time this year, drew particularly strong attention. Participants and spectators from across the country came together to music, adding youthful and dynamic energy to the traditional agricultural festival. Buoyed by the contest’s success in attracting younger generations, the Hoengseong Deodeok Festival Committee plans to expand and further develop the program.
Bae Geum-hak, chief of Cheongil-myeon, said, "With the sale of premium deodeok and the first dance contest, the festival concluded successfully after attracting more than 30,000 tourists. Building on this achievement, the residents of Cheongil-myeon will stand united as we work toward an era of 5 million tourists for Hoengseong."

[email protected] Kim Ki-seop Reporter