“Systematizing the Secrets of Top Students”... Woongjin ThinkBig Unveils Middle-School “Exam Preparation Mode”

[Financial News] Woongjin ThinkBig has launched a specialized learning service that systematizes the actual exam-preparation routines of top-performing students ahead of the second-semester midterm exam season.
Woongjin ThinkBig announced on the 16th that it had opened “Exam Preparation Mode” on its middle-school AI learning platform, Woongjin Smart All Middle School. Designed based on an analysis of the learning patterns and data of high-performing members with average scores of 95 or higher across all subjects, the service will be available starting with the upcoming second-semester midterms. Its key feature is the systematization of efficient study habits to increase student engagement.
The service establishes a step-by-step, one-stop learning system that allows students to follow the proven study process of high scorers. Students first learn the core concepts covered on the exam through publisher-specific “Exam Prep Lectures” and “Unit Master.” They then use “AI Study Room” and “AI English and Math Intensive Practice” for self-study and focused remediation of key weak areas. Afterward, they conduct a final review just before the exam with “Textbook All-Zip.” The service also connects students with lectures from major academies in Daechi-dong and level- and subject-specific content, providing comprehensive support for advanced learning.
The company also introduced motivational features to encourage sustained learning. When students enter their exam schedules, the service presents step-by-step missions along with a D-day countdown. It uses gamification by awarding up to 10,000 Byeol points upon completion of the missions, which can be used toward actual product purchases. The measure is designed to boost the sense of achievement and participation among middle-school students who may find it difficult to maintain their own study pace during exam periods.
Song Ha-bong, head of the education business division at Woongjin ThinkBig, said, “Exam Preparation Mode was designed based on the actual learning patterns of high-performing members so that students can study more efficiently during exam periods.” Song added, “We will continue to strengthen our edtech competitiveness in the middle-school academic performance preparation market by building an increasingly advanced, data-driven learning environment.”  

[email protected] Man-gi Kim Reporter