NAMUHX Enters Malaysia... Targeting the Global Wellness Market

[Financial News] SK intellix Co., Ltd. has set out to target overseas markets with its AI wellness robot, 'NAMUHX'. The company has selected Malaysia as its first market entry and plans to expand its business scope to major markets, including the United States of America, in the future.
According to industry sources on the 15th, SK intellix Co., Ltd. unveiled NAMUHX in Malaysia on the 14th and embarked on a full-scale market entry. This marks NAMUHX's first foray into an overseas market.
SK intellix Co., Ltd.'s selection of Malaysia as its first overseas expansion destination is interpreted as a move based on the rapid development of the local digital and AI industries. With the recent expansion of data center investments, Malaysia is garnering attention as a hub for AI and data infrastructure in Southeast Asia.
NAMUHX is a wellness robot that combines AI and robotics technology. It is equipped with an 'Air Solution' that detects air pollutants in different spaces, moves to purify the air, a 'Live View' for real-time video monitoring, voice control utilizing an on-device Large Language Model (LLM), and a non-contact health indicator measurement function.
SK intellix Co., Ltd. plans to gradually expand its overseas presence, starting with the Malaysian market. It also intends to pursue entry into major markets, such as the United States of America, in the future.
"Malaysia is a market with very high growth potential for the advanced AI industry," said a NAMUHX official. "Starting with Malaysia, we will expand into major global markets such as the United States of America and establish ourselves as a world-class wellness robotics brand."

[email protected] Lee Ju-mi Reporter