SIDIZ Adds 6 New Colors to 'MUUVE'... Q2 Sales Up 70%

[Financial News] SIDIZ has added six new colors to its Lightwork chair, 'MUUVE'.
According to SIDIZ on the 7th, MUUVE is the flagship product of the Lightwork lineup launched in January of this year. It is characterized by a backrest that supports the user's lumbar curve and moves according to changes in posture. It also features an 'EASY REPAIR' design that allows only the relevant parts to be detached and replaced if the backrest or seat becomes dirty or worn out. Gaining popularity since its launch, sales in the second quarter increased by approximately 70% compared to the previous quarter. Sales in August increased by about five times compared to the first month of release.
SIDIZ has added six colors, including Powder Beige, Dusty Pink, Dusty Blue, Mustard Yellow, Teal Green, and Carbon Black, to reflect diversifying interior tastes.
The new colors were selected based on the results of a consumer preference survey conducted on the official online store.

[email protected] Kim Hyun-chul Reporter