NS Shopping Provides Free Practical AI Training for Prospective Small-Business Partners

[Financial News] NS Shopping announced on the 7th that it held the Small Business AI Live Commerce Academy at its Pangyo headquarters on the 2nd.
The Small Business AI Live Commerce Academy was organized to support small-business owners who have excellent products but struggle to promote them and create content because of the burden of hiring specialized personnel and covering related costs. The program focused on strengthening their practical capabilities so they could use generative AI in their actual work, effectively communicate their products’ competitiveness, and expand distribution channels and business growth in the future.
The training was held in two four-hour sessions, one in the morning and one in the afternoon. To make participation more convenient, it combined on-site instruction with live online video training for approximately 40 companies.  
The main courses covered △basic AI concepts and effective questioning techniques; △how to write prompts that produce desired results; △identifying key selling points and creating product descriptions; △creating promotional images using product photos; △writing social media posts that attract customer interest; and △guidelines for using AI safely.
Rather than focusing solely on theory, the program used a hands-on format in which participants created promotional content using their own products, receiving a strong response. During the training, participants identified three key selling points, wrote one-line copy and drafts for detailed product-page descriptions, and completed product images and posts for social media and online promotion, as well as advertising and event copy, hashtags, and calls to encourage purchases.
NS Shopping expects the training to improve the work productivity of prospective small-business partners, help them communicate their products’ competitiveness more effectively to consumers, and open up new sales channels. The company also plans to broaden the foundation for sustainable, mutually beneficial cooperation by identifying small businesses with excellent products and providing the capabilities they need at each stage of growth, leading to stable partnerships in the future.
The training was conducted as part of NS Shopping’s shared-growth support initiative, whose slogan is “Yes, NS! (Your every step, with NS!),” expressing the company’s commitment to standing with partners through every stage of their challenges and growth. NS Shopping continues to operate various shared-growth programs, including training and sales-channel support, to help strengthen partners’ practical competitiveness.
An NS Shopping representative said, “We organized this training so that prospective small-business partners could use generative AI directly for product promotion and content creation and connect it to new sales channels and growth opportunities. We will continue to actively identify small businesses with excellent products, support their practical capability building, and expand a shared-growth system in which we grow together.”
[email protected] Hyunji Kim Reporter