An Idol Group Emerges to Promote KakaoTalk AI... Kakao Launches “Let’s Talk” Campaign with RESCENE

[Financial News] Kakao is launching a campaign for users in partnership with idol group RESCENE. The company plans to use artificial intelligence (AI) to introduce various KakaoTalk features.
According to industry sources on the 2nd, the campaign will use videos to show how KakaoTalk’s AI services and other features can provide users with an easier and more convenient way to enjoy new conversational experiences in their daily lives. It will introduce user-friendly features and services, such as Kanana summarizing call contents and Kanana in KakaoTalk organizing appointment schedules.
Kakao determined that RESCENE’s bright and approachable image, along with the group’s consistent communication with its fans, aligns with KakaoTalk’s values. KakaoTalk aims to maintain relationships through everyday conversations and expand connections through communication. RESCENE will appear in the campaign’s opening video and some follow-up videos.
Various episodes of the “Let’s Talk” campaign will be released sequentially throughout September. 
Last August, Kakao unveiled the “Kakao Now” page, which shares the changes made to KakaoTalk based on user feedback.
Kakao plans to roll out various features reflecting user feedback sequentially during the second half of this year and provide updates on the “Kakao Now” page.
A Kakao representative said, "KakaoTalk is constantly evolving to provide users with a more convenient and richer conversational experience." The representative added, "Through this campaign, we will introduce the new conversational experiences created by Kakao’s AI and continue to offer services that reflect users’ voices." 
[email protected] Min-kwon Jang Reporter