Wednesday, August 26, 2026

"You Can't Get a Job If You Don't Say 'Xie Xie'"... The Chinese Language Craze Sweeping Vietnam [Southeast Asia Spotlight]

Input
2026-08-26 06:00:00
Updated
2026-08-26 06:00:00
An instructor is explaining Chinese grammar at Thanhmaihsk, a large Chinese language academy in downtown Hanoi, Vietnam.
Courtesy of Thanhmaihsk Academy 【Hanoi (Vietnam) = Correspondent Kim Jun-seok】 "Everyone, 'le (了)' is the past tense form we learned in the basic class. In addition to indicating 'completion' after a verb, it also plays the role of indicating a 'new change' at the end of a sentence." On the 13th, at a large Chinese language academy in downtown Hanoi, Vietnam, as the instructor continued his explanation, 15 students hurriedly jotted down the content in their notebooks in unison. Students ranging in age from their teens to their thirties burned with academic enthusiasm as they took notes on every single detail the instructor wrote on the board.Mr. Pham, who taught the class that day, holds a Ph.
D. in Chinese Literature from Peking University and has been teaching Chinese for 15 years.
"It seems like this year has the highest number of students since I started teaching," said Mr. Pham.
"Classes ranging from basic and conversation to advanced levels like HSK (Chinese Proficiency Test) Levels 5 and 6 are completely full. " He noted a change in trends, noting that while students majoring in Chinese used to take classes to supplement their school coursework in the past, there has recently been a significant increase in students learning Chinese to secure employment at Chinese companies operating in Vietnam.
Behind this Chinese language craze lies Chinese investment. As U.
S. sanctions against China intensify due to the U.S. -China rivalry for hegemony, Chinese high-tech and manufacturing companies are rapidly relocating their production bases to Southeast Asia, including Vietnam.While Korean and Japanese were the primary foreign languages ​​when Korean and Japanese companies dominated Southeast Asian manufacturing in the past, Chinese is now rapidly taking their place. A job posting from a Vietnamese company on a Vietnamese job search website.
It specifies that candidates must be proficient in both Chinese and English. 86 million KRW).
(Screenshot from topcv) **Following rumors of "easy job placement". University cutoffs reversed** Changes are beginning to appear in university admissions.
In Vietnam, as production bases of Korean companies such as Samsung Electronics were established in large numbers, Korean language departments were once considered a "guarantee of employment. " As the aggressive expansion of Korean companies coincided with the Korean Wave craze, the admission cutoffs for Korean language departments soared.
At one point, the Korean media even used the expression, "Korean language departments are harder to get into than medical school. " However, this year, at some major universities in Hanoi, the admission cutoffs for Chinese language-related departments have surpassed those for Korean language departments.
"Classes ranging from basic and conversation to advanced levels like HSK (Chinese Proficiency Test) Levels 5 and 6 are completely full. " He noted a change in trends, noting that while students majoring in Chinese used to take classes to supplement their school coursework in the past, there has recently been a significant increase in students learning Chinese to secure employment at Chinese companies operating in Vietnam.
10 points). 03 points.
S. sanctions against China intensify due to the U.The difference is not significant. Both languages ​​remain popular foreign languages.However, it is noteworthy that the Department of Chinese has begun to catch up with the Department of Korean, which has maintained high popularity for the past few years. The main gate of the Gore-Tec factory, a Chinese electronics company located in the Que Vo Industrial Park in Bac Ninh Province, Northern Vietnam.
A resume rack for ongoing recruitment was placed next to the main gate. Photo by Correspondent Kim Jun-seok No.
1 in HSK Test-Takers. 'Recruitment Shortage' for Chinese Talent Vietnam's presence is also prominent in the Chinese Language Proficiency Test (HSK).
By 2025, Vietnam is projected to have over 146,000 HSK test-takers, accounting for 19% of all overseas test-takers and ranking first in the world. According to the Vietnamese Ministry of Culture, the number of HSK test-takers from January to June of this year is estimated at approximately 110,000.
With a scale equivalent to approximately 20% of the total 564,000 test-takers, Vietnam is expected to maintain its position as the world's largest test-taker country again this year. At the Thai Nguyen University test center, 39,000 people took the HSK in the first half of this year alone, nearly doubling compared to the same period last year.
Non-majors are also joining the Chinese language craze. In an interview with this publication, Dr.
Dinh Thu Hoai, a lecturer in the Department of Chinese Language and Culture at the University of Hanoi's Foreign Languages ​​College, stated, "While in the past, mainly Chinese majors took the class, now students from various majors are coming to learn Chinese," adding, "The number of students studying Chinese for employment has definitely increased. " The influence of the Chinese language is also growing rapidly in the actual job market.
According to an analysis of over 581,660 job postings over the 10 months of 2025 by the Vietnamese recruitment platform JobOKO, the number of jobs requiring Chinese language skills reached approximately 13,000, an increase of nearly 50% from the previous year. The rate of increase in demand for Chinese-speaking personnel has reached approximately twice that of Japanese and more than five times that of Korean.
An official from an HSK academy in downtown Hanoi stated, "Interest in Chinese has risen significantly recently, and most classes are fully booked," adding, "The number of students has increased greatly not only in beginner classes but also in advanced classes and business Chinese programs. " Changes are also being detected in bookstores.
Chinese-related books are increasingly occupying the top spots in foreign language textbook sales rankings. The bestseller rankings for foreign language textbooks on the Vietnamese online bookstore Fahasa.
"Classes ranging from basic and conversation to advanced levels like HSK (Chinese Proficiency Test) Levels 5 and 6 are completely full. " He noted a change in trends, noting that while students majoring in Chinese used to take classes to supplement their school coursework in the past, there has recently been a significant increase in students learning Chinese to secure employment at Chinese companies operating in Vietnam.
com. Most of them were HSK books related to Chinese.
S. sanctions against China intensify due to the U.[Image captured from Pahasa. com] "Chinese language craze sweeping even elementary school students.Helps with Vietnamese studies too" As Chinese emerges as a new weapon in the job market, the age at which students begin learning is also getting earlier. Mr.
Hang, a parent met at a large HSK academy in downtown Hanoi, said, "Whenever I see articles about DeepSeak or Chinese robots, I think China's importance will grow even more in the future, so I am sending my first-grade child here. " He added, "Vietnamese also has a high proportion of Sino-Korean words, so knowing a lot of Chinese characters helps with studying Vietnamese as well," and "I am satisfied that I had my child start studying Chinese early.
" An academy official explained, "In the past, many students prepared by targeting the niche market of Chinese classes to avoid the high competition rates of certain specialized high schools or gifted schools. Now, however, there has been a significant increase in students who start learning Chinese from the lower grades and obtain HSK Level 5 or 6 before entering high school.
" On the 13th, an instructor at a large Chinese language academy in downtown Hanoi, Vietnam, is explaining basic Chinese characters to elementary and middle school students. Photo by Correspondent Kim Jun-seok 'Red Tech' Moves South.
"Classes ranging from basic and conversation to advanced levels like HSK (Chinese Proficiency Test) Levels 5 and 6 are completely full. " He noted a change in trends, noting that while students majoring in Chinese used to take classes to supplement their school coursework in the past, there has recently been a significant increase in students learning Chinese to secure employment at Chinese companies operating in Vietnam.
Chinese Language Craze Expected to Continue Local sources predict that the Chinese language craze will continue for the time being. This is because the demand for Chinese-speaking personnel is highly likely to continue growing as China's investment in Vietnam increases.
S. sanctions against China intensify due to the U.Chinese companies are rapidly expanding their production bases, focusing on the northern region of Vietnam that shares the border. The sectors of expansion, which were previously centered on labor-intensive manufacturing such as textiles and footwear, are also expanding into high-tech industries including electronics, batteries, electric vehicles, and solar power.China's Foreign Direct Investment (FDI) in Vietnam recorded 1,275 projects over the past two years, ranking first in terms of the number of new projects.
4535 trillion won) last year.
Key players in Apple's supply chain, such as Luxshare and Gore-Tex, have expanded their production facilities in Vietnam, while solar power manufacturer Trina Solar and electric vehicle makers BYD and Chery Automobile are also increasing local production.
The changes were also visible in front of the factories.
A permanent reception desk was set up in front of the Gore-Tex factory in the Que Vo Industrial Park in Bac Ninh Province, northern Vietnam, where people could leave their resumes in person.
An official from a Chinese company in the Que Vo Industrial Park stated, "We are short of personnel no matter how much we hire," adding, "Some companies have even gone so far as to hire employees first and then conduct free Chinese language classes internally or dispatch them to their headquarters for two to three months.
" [Southeast Asia Focus] covers major players in Southeast Asia, which has emerged as a key strategic hub for global supply chains, diplomacy, and security.This is a corner that delivers vivid and in-depth coverage of current issues and behind-the-scenes news from the field.[email protected] Kim Jun-seok Reporter