Amazon and SpaceX's Starlink Set for a Head-to-Head Battle... Seeks Launch Approval for 5,105 D2D Satellites
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- 2026-07-28 02:33:08
- Updated
- 2026-07-28 02:33:08
Amazon plans to put 5,105 satellites into orbit and commercialize direct-to-device (D2D) technology, which allows satellites and terminals to connect directly. It has also applied for launch approval from the U.S. federal government. A powerful rival to SpaceX's Starlink satellite internet service is set to emerge. Starlink provides satellite internet service through more than 10,000 satellites orbiting in low Earth orbit.
According to CNBC on the 27th local time, Amazon's plan had already taken shape in April, when it announced that it would acquire satellite operator Globalstar Inc. for $11.6 billion, or about 17 trillion won.
D2D is a method that uses satellites like relay stations. Unlike satellite phones, which require dedicated devices, it allows existing smartphones and other terminals to connect directly to satellites.
In an application submitted to the Federal Communications Commission (FCC) on the 24th, Amazon said its D2D network would be integrated with Globalstar Inc.'s existing satellite system.
Amazon said the service is intended for users who cannot access existing wireless communication systems or have limited access to them. It added that the system could also be used to expand connectivity for exploration, workplaces, and fleets or supply chains in remote areas or places where existing networks are difficult to access.
Amazon previously said it would complete its merger with Globalstar Inc. in 2027 and begin D2D network services in 2028.
Amazon has been building its LEO satellite internet network, which will compete directly with SpaceX's Starlink, since April. So far, it has placed more than 390 satellites into orbit. It plans to begin pilot services in the second half of this year.
The D2D network will compete directly with SpaceX's Starlink Mobile. For this, SpaceX purchased EchoStar's wireless spectrum licenses and is offering a direct-to-device (D2C) service in the United States through T-Mobile US.
Meanwhile, Amazon fell 0.2% to $231.68 in afternoon trading, while SpaceX plunged 4.5% to $109.95.
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