[Exclusive] Hyundai Motor Company and Boston Dynamics to Attend J.P. Morgan Conference as the Only Korean Company. Why?

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\r\n[Financial News] Hyundai Motor Company, which is expanding its robotics business including Physical AI, has been invited as the only Korean company to the J.P. Morgan Global Technology Conference in Boston next week together with its robotics affiliate Boston Dynamics.
According to the investment banking industry on the 14th, Hyundai Motor Group and Boston Dynamics were invited to the J.P. Morgan Global Technology Conference, which will be held from the 18th to the 20th local time. Among the companies invited to the conference, Hyundai Motor Group is effectively the only major Korean conglomerate on the list. In addition to Hyundai Motor Company, major names such as Micron Technology and IBM were also invited.
The investment banking industry expects the company may unveil a blueprint for its Physical AI business, including new ventures related to Boston Dynamics' recently spotlighted humanoid robot Atlas.
Earlier this month, Boston Dynamics first released a video on its YouTube channel on the 5th local time showing the operation of the Atlas development model. The humanoid robot Atlas is classified into a development model for use in manufacturing sites and a research model for testing core functions.
In the video, Atlas starts from an upright position, moves into a handstand, and then performs the advanced Planche pose, in which the body is held horizontally with the arms. It then flips again, holds an L-sit with the whole body forming an 'L' shape for about five seconds, and returns to an upright stance.
The video drew intense attention because it was the first public unveiling of the commercial Atlas. Boston Dynamics had already released mockup models and specifications for the mass-production version of Atlas, but this was the first time it showed a real, functioning model.
The release of the development model video became a hot topic because it was the first of its kind, and Hyundai Motor Company's stock price later rose more than 20%.
The investment banking industry said Hyundai Motor Company is highlighting the strong valuation appeal of Physical AI, led by Boston Dynamics within the Hyundai Motor Group, and that the J.P. Morgan conference could reveal specific plans for the company's future robotics strategy and commercialization in the U.S.
An investment banking industry source said, "Hyundai Motor Company is currently expanding its robotics business in the U.S. through three entities: Boston Dynamics, RMAC, which trains robots, and America Robotics, which is scheduled to be established in the second quarter this year to produce robots." The source added, "Hyundai Motor Company also holds the largest stake in Boston Dynamics at 28%, and it is expected to have the largest stake in RMAC and America Robotics as well, so institutional investors are likely to show strong interest."
The source added, "In the end, attention is focused on next week's conference results, as they may offer a glimpse of Hyundai Motor Company's revenue expectations for the robotics industry, its differentiation from competitors, and the outline of its roadmap."
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kakim@fnnews.com Kim Kyung-a, Kang Gu-gui Reporter