"Physical AI boom" Hyundai Motor Company, target price raised from 350,000 won to 600,000 won... Samsung Electro-Mechanics seen benefiting from super-boom in MLCC [Stocktopia]

[Financial News] On the morning of January 13, here is a summary of major brokerage reports.
Hyundai Motor Company’s humanoid robot "New Atlas," unveiled at the world’s largest consumer electronics and information technology (IT) exhibition, CES 2026, received favorable reviews and was evaluated as a key player in the era of Physical Artificial Intelligence (AI). Samsung Electro-Mechanics is expected to see earnings improvement in its Multilayer Ceramic Capacitor (MLCC) and packaging-based business divisions over the next five years, driven by growth in high value-added industries such as Artificial Intelligence Server and humanoid robots. Netmarble Corporation is viewed as having potential for a share-price rebound thanks to a concentration of major new game releases in the first half of the year.
◆Hyundai Motor Company (005380)― Eugene Investment & Securities Co., Ltd. / Analyst Lee Jae-il
- Target price: 600,000 won (raised from 350,000 won)
- Investment opinion: Buy (maintained)
Eugene Investment & Securities Co., Ltd. evaluated Hyundai Motor Company as a leading player in the era of Physical AI and raised its target price from 350,000 won to 600,000 won. Analyst Lee Jae-il projected that, as collaboration with Nvidia Corporation strengthens and narrows the technology gap, the valuation could rise to the level of competitor Toyota Motor Corporation on the back of the humanoid robot "New Atlas," slated for mass production in 2028. He also assessed that the current environment, in which hybrid vehicles are drawing attention due to shifts in global environmental regulations, is positive for Hyundai Motor Company.※ Physical AIThis refers to technology in which artificial intelligence controls robots or machines that operate in the physical world. Representative examples include humanoid robots, the self-driving car, and the industrial robot.
◆Samsung Electro-Mechanics (009150)― KB Securities Co., Ltd. / Analyst Lee Chang-min
- Target price: 370,000 won (raised from 350,000 won)
- Investment opinion: Not specified
KB Securities Co., Ltd. named Samsung Electro-Mechanics its top pick in the IT components sector and raised its target price from 350,000 won to 370,000 won. Analyst Lee Chang-min stated that, driven by the AI boom and the opening of the Physical AI market, the MLCC and packaging-based business divisions are expected to enjoy a super-boom. He also noted that, as China imposes export restrictions on rare-earth elements (REE) to Japan amid deteriorating China–Japan relations, Japanese companies are likely to be hit, which could translate into a windfall for Samsung Electro-Mechanics.※ MLCCA Multilayer Ceramic Capacitor (MLCC) is a core component in electronic devices that stores electricity and supplies it stably. About 1,000 units are used in a single smartphone, and more than 20,000 are used in an AI server.
◆Netmarble Corporation (251270)― Meritz Securities Co., Ltd. / Analyst Lee Hyo-jin
- Target price: 69,000 won (raised from 60,000 won)
- Investment opinion: Buy (maintained)
Meritz Securities Co., Ltd. raised its target price for Netmarble Corporation from 60,000 won to 69,000 won, assessing that a rebound in the share price is possible thanks to a concentration of major new titles in the first half of the year. Analyst Lee Hyo-jin projected that, starting with "The Seven Deadly Sins: Origin" on the 28th and followed by "Mongil: Star Dive," key first-half releases are clustered together, and that if global performance is confirmed, a valuation re-rating will be possible. The analyst added that daily revenue from "AION 2" has stabilized in the 1 billion won range, bringing to a close the damage to existing games, and that fourth-quarter results are expected to surpass those of the third quarter thanks to the regional expansion of RF ONLINE NEXT and RAVEN2.

sms@fnnews.com Sung Min-seo Reporter