Home and Shopping Supports Small Businesses and Producers with New Broadcasting Technology... Donates 200 Million Won

Home and Shopping announced on the 11th that, together with the Broadcasting Content Promotion Foundation, it held a ceremony on the 10th to donate 200 million won in broadcasting development funds and equipment to foster the broadcasting industry and activate regional media education.
The support fund for commercializing new broadcasting technologies is designed to assist small and medium-sized enterprises and independent producers who have developed or possess new broadcasting technologies but face difficulties in bringing them to market.
Recipients of the funds will be selected through an open call and a review process, with the grants distributed in stages. Home and Shopping plans to use these funds to help early-stage technology companies grow and to promote the practical commercialization of new broadcasting technologies.
The donated broadcasting equipment will be delivered to BCPF Content School in Asan-si, Chungcheongnam-do, where it will be used for media production and utilization education programs for local youth, residents, and underserved groups.
Jaejin Kim, Head of Management at Home and Shopping, stated, "Supporting small and medium-sized businesses and producers who own new broadcasting technologies but struggle with commercialization due to a lack of funding is essential for the healthy development of the industry ecosystem. We hope this support fund will provide an opportunity for innovative technologies to shine in the broadcasting market."

honestly82@fnnews.com Kim Hyun-chul Reporter