Samsung Electronics 'Two-Top' AI in the Forefront... Jeon Young-hyun "Developing AI Core Technology", Noh Tae-moon "90% of Work with AI"

[Financial News] "We are developing core technologies that apply artificial intelligence (AI) to various tasks, enabling easy and quick AI utilization anytime, anywhere."
Jeon Young-hyun, Vice Chairman and CEO of Samsung Electronics, said at the 'Samsung AI Forum 2025' on the 15th, "We will discuss how AI is changing society and industry with experts representing the industry and academia," he said.
This event, opened by Vice Chairman Jeon with a video opening speech, marks the 9th Samsung-hosted AI Forum this year. Every year, various academic and industry experts gather at this event to share the latest research achievements in the AI field and explore future research directions. Notably, it was held about two months earlier than last year's event, reflecting Samsung's internal sense of urgency to proactively respond to AI transformation. Noh Tae-moon, Acting Head of the Device Experience (DX) Division, who forms the 'two-top system' with Vice Chairman Jeon at Samsung Electronics, revealed the 'AI Driven Company' vision at the IFA 2025 in Germany on the 4th (local time), stating, "By 2030, we will apply AI to 90% of work areas so that AI can make judgments and decisions on site." Both of Samsung Electronics' two tops have emphasized 'proactive AI response'. 

This forum was attended by global AI experts, including Song Yong-ho, Vice President of Samsung Electronics Device Solutions (DS) Division AI Center, Kang Seok-hyung, Professor at POSTECH, Moon Il-cheol, Professor at KAIST, Yoshua Bengio, Professor at the University of Montreal in Canada, a world-renowned scholar in the field of deep learning, and Joseph Gonzalez, Professor at UC Berkeley, an authority on language models and AI agents.
The first day of the forum, held over two days until the 16th, took place at 'The Universe' of Samsung Electronics located in Yongin, Gyeonggi-do. About 200 pre-invited guests attended, discussing 'Vertical AI Strategy and Vision in the Semiconductor Industry'.
In the technology session, the latest AI application research achievements and future prospects in the fields of semiconductor design and manufacturing were discussed. Vice President Song Yong-ho emphasized, "AI has become an essential tool in chip design and software development, and it will greatly contribute to overcoming the technical limits of manufacturing complexity in the manufacturing field." Keynote speaker Professor Bengio explained potential risk factors such as 'human control avoidance' and 'malicious use' that may arise from existing AI models and introduced a new model 'Scientist AI' that serves as a safety device. He said, "The Scientist AI model provides honest answers based on verified facts and data without the intention of imitating or pleasing humans," and "Scientist AI technology is important in terms of safety and acceleration of scientific discovery."
The second day of the forum is hosted by the Samsung Electronics Device Experience (DX) Division. The theme is 'Beyond Generative AI, to Agentic AI'. Keynote speakers include Professor Gonzalez from UC Berkeley, Subbarao Kambhampati, a specialist in autonomous planning and decision-making in AI from Arizona State University, and Stefano Ermon, co-founder of the startup Inception and Professor at Stanford University, who unveiled Diffusion Language Model (DLM) technology. After the keynote speeches, Vice President Lee Joo-hyung of Samsung Research AI Center will have a Q&A session with the keynote speakers. In the technology session, Samsung Research researchers will introduce AI technologies such as automatic camera color temperature adjustment and efficient large language model training techniques using knowledge distillation. 
kjh0109@fnnews.com Kwon Jun-ho, Cho Eun-hyo Reporters