Bodyfriend Operates 'Health Lifespan Recharge Station' at Gangdong I-Park The River Mall

[Financial News] Bodyfriend announced on the 20th that it is operating a popup store 'Health Lifespan Recharge Station' at Gangdong I-Park The River Mall.
The experiential space, Health Lifespan Recharge Station, is designed to allow visitors to experience healthcare robot products aimed at extending health lifespan and to feel a healthy lifestyle.
The Health Lifespan Recharge Station popup store was first introduced at the Open Stage of Shinsegae Department Store Gangnam Branch last May. At that time, it attracted 2,380 visitors over six days, receiving a positive response. This Gangdong I-Park The River Mall will operate until the 31st.
Gangdong I-Park The River Mall is a complex shopping mall that opened in April this year, featuring urban-style IKEA Gangdong Branch, CGV, E-Mart, Musinsa Standard, and 65 other brands. The Bodyfriend popup store is located on the main stage on the first floor, where foot traffic is active.
This popup store is composed of △Healthcare Robot Experience Zone △Massage Sofa Experience Zone △Mini (Small Massager) Zone △Event Zone △Customer Consultation Zone. Here, you can experience eight products, including △Aesthetic Healthcare Robot 'Quantum Beauty Capsule' △Full-body Stretching Healthcare Robot 'Eden Robo' △Compact Healthcare Robot 'Falcon S' △Massage Sofa 'Famille C'.
Additionally, the Mini Zone will showcase the small massager exclusive brand 'Bodyfriend Mini'. Related products such as △Massage Gun △Neck and Shoulder Massager △Massage Plate △Scalp Massager are also prepared. Bodyfriend plans to operate Health Lifespan Recharge Stations in Suwon Dongtan, Busan, Gwangju, and other locations until October.
A Bodyfriend representative said, "We will further expand opportunities for consumers to experience the technical prowess of our products while feeling the fun of relaxation and leisure."

butter@fnnews.com Kang Kyung-rae Reporter