Korea Housing Association Replaces CI for the First Time Since Its Establishment... Pledges to Lead the Development of the Housing Construction Industry

[Financial News] The Korea Housing Association unveiled a new 'Corporate Image (CI)' on the 23rd, embodying the core values of the association, which are improving national residential welfare and promoting the healthy development of the housing construction industry. This is the first time the CI has been changed since its establishment in 1978.
The newly revealed CI combines the shape of a house and the figure of a person to intuitively express the organic relationship between them. It particularly embodies the vision of 'Better Housing, Better Life' that the association aims for.
The four colors embedded in the CI symbolize △Trust △Innovation △Collaboration △Responsibility. It also signifies the pursuit of harmony through close collaboration with the government and the responsibility for creating a sustainable residential environment for future generations. An association representative stated, "Through the new CI, we aim to enhance the association's credibility and establish ourselves as a leader in the healthy development of the housing construction industry."

act@fnnews.com Choi Ayoung Reporter