Singer Song Ga-in Becomes Ambassador for 2025 International Agricultural Expo

【Financial News Muan = Hwang Tae-jong Reporter】Singer Song Ga-in has been appointed as the ambassador for the 2025 International Agricultural Expo.
 (Foundation) Jeonnam International Agricultural Expo announced that it held the appointment ceremony for the 2025 International Agricultural Expo ambassador at the Youth Startup Town of Jeonnam Agricultural Research and Extension Services on the 14th and delivered the appointment certificate to Song Ga-in.
 The event was attended by Kim Young-rok, Governor of Jeonnam, Kim Haeng-ran, CEO of Jeonnam International Agricultural Expo, and Park Kwan-su, Secretary-General, and especially about 10 local members of Song Ga-in's fan club 'Again' also joined for a special time.
 Ambassador Song Ga-in is expected to actively participate in the overall promotional content of the expo, including promotional material shooting and opening ceremony performances.
 Ambassador Song Ga-in expressed her thoughts, "Agriculture is the foundation most closely linked to our lives," and "I want to share the charm and potential of agriculture with the public through this expo."
 Governor Kim Young-rok said, "It is very meaningful to be part of an expo that encompasses technology, industry, youth, and culture," and "I hope the message of the expo will be deeply conveyed to each and every citizen through promotions that combine emotion and popularity."
 Meanwhile, the 2025 International Agricultural Expo will be held from October 23 to 29 at the Jeonnam Agricultural Research and Extension Services in Sanpo-myeon, Naju. Under the theme 'Agriculture Changes the World - Agricultural Innovation with AI, Nurturing Life with K-Agriculture', it will be a place where domestic and international agricultural stakeholders and visitors can look at the present and future of Korean agriculture. So far, 380 institutions and companies from 25 countries have confirmed their participation, and about 400,000 visitors are expected.
 In particular, with 'Emotion, Future, Internationalization' as the core keywords, it is promoted as an expo where visitors can directly experience and empathize beyond simple exhibitions. It will be composed of realistic content such as AI smart agriculture technology experience, autonomous driving agricultural machinery demonstrations, and a startup hall for young farmers, and customized programs will be prepared for multicultural families, international students, and visitors with pets.
 Previously, the Jeonnam International Agricultural Expo Secretariat released a 30-second teaser video produced with 100% AI technology as a signal for full-scale event promotion. The video captures the changing scenes as advanced technologies such as AI-based smart farms are applied to agricultural fields. It conveys the core values pursued by the expo, such as the changes in agriculture led by youth and future generations and sustainable development.
 On the 15th, a local congressman will deliver messages of expectation and support for the expo on the official social network service (SNS) channel, and various promotional content such as AI videos, music videos, and SNS challenges will be expanded and developed in the future.

hwangtae@fnnews.com Hwang Tae-jong Reporter