SKT, Starbucks, Paris Baguette, Domino's Pizza Relay Discount

SK Telecom has announced the details of the 'T Membership Customer Appreciation Festival', which will start next month as part of the 'Customer Appreciation Package' to restore customer trust due to a cyber breach incident, on the 13th. 
The Big 3 Relay Discount is selected considering customer preferences and accessibility such as the number of stores nationwide, and various discount benefits will be offered for 5 months from August to December, rotating every 10 days per partner company.
SKT customers can use membership partnership benefits a total of 3 times a month, once per partner company. In particular, the free or discount coupons offered are available to all customers without a total quantity limit.
The Big 3 Relay Discount brands to be introduced next month are Starbucks, Paris Baguette, and Domino's Pizza, providing discounts of over 50% sequentially.
The first partnership to be conducted is with Starbucks, where SKT customers can receive one free tall-sized Caffe Americano from the 1st to the 10th of next month. Free coupons can be downloaded through the T Membership app, and the usage period is until September 30. Customers can freely choose decaffeinated Americano beans and hot/ice options.
From the 11th to the 20th of next month, a 50% discount on all Paris Baguette products will be offered. Discounts are applied up to a maximum of 10,000 won. SKT customers can receive up to a 50% discount by showing the coupon at Paris Baguette stores during this period.
The Domino's Pizza discount will be held from August 21 to 30, and customers can choose between a 50% delivery discount and a 60% takeout discount. Discounts are available up to 25,000 won for delivery and up to 30,000 won for takeout. Domino's Pizza discount coupons can be downloaded from the T Membership app, and the coupon usage period is until September 4.
The T Membership Customer Appreciation Festival is available to new SKT customers who join by the end of the year, just like existing customers. SKT plans to enhance convenience by exposing it through the main popup and top banner of the T Membership app and creating a quick menu to increase the utilization of the Customer Appreciation Festival.
Yoon Jae-woong, head of SKT's Marketing Strategy Division, said, "We have put our hearts into providing practical benefits to each and every customer who has trusted and been with SKT," adding, "In the future, SKT will prioritize restoring customer trust and will continue to repay with better services and benefits."

solidkjy@fnnews.com Koo Ja-yoon Reporter