Tuesday, December 23, 2025

Musinsa, Nike 'Leaders of Seoul' Campaign... Popup until the 23rd

Input
2025-07-11 10:55:10
Updated
2025-07-11 10:55:10
Product of Nike Air Max Muse pre-released at the 'Leaders of Seoul' popup held at Musinsa Store Seongsu@Daelim Warehouse. Provided by Musinsa

[Financial News] Musinsa announced on the 11th that it will showcase Nike's new women's sneakers at Musinsa Store 'Seongsu@Daelim Warehouse' until the 23rd as part of the collaboration campaign 'Leaders of Seoul' with the global sports brand Nike.
'Leaders of Seoul' is a campaign to present futuristic women's sports style with trend leaders based in Seoul, and the collaboration was promoted based on the fact that Musinsa Store 'Seongsu@Daelim Warehouse' is a women's fashion specialized select shop representing Seongsu-dong.
At the popup event, which has been ongoing since the 10th, Nike Air Max Muse and Air Superfly products were exclusively pre-released.
A 360-degree photo zone is operated, and an event is held to give gifts to customers who upload proof photos wearing Air Max Muse and Air Superfly on Musinsa Snap or personal social networking services (SNS).
A Musinsa representative said, "It is meaningful to introduce Nike sneakers for female customers who pursue their own sports style first at Musinsa through this collaboration," and "Through this campaign, you will be able to experience the futuristic and bold women's sports style presented by Musinsa and Nike in an offline space."

clean@fnnews.com Lee Jeonghwa Reporter