"No worries about obesity or gout".. 'Sapporo Draft Beer 70' lands in Korea

[Financial News] M's Beverage, the official importer of Sapporo Beer in Korea, announced on the 29th that it will officially launch 'Sapporo Draft Beer 70', which reduces carbohydrates and purines by 70% each, in Korea on the 1st of next month.
Sapporo 70 is a product that reduces the content of carbohydrates and purines, known as causes of obesity and gout, by 70% each, while maintaining the same 5% alcohol content as existing Sapporo beer, allowing you to enjoy both taste and health.
It was also sold out early when it was released as a limited product twice in April and October last year. Through over 300 tests over about 7 years, the best malt and premium aroma hops were selected to preserve the unique taste and aroma of lager while implementing healthier ingredients.
Sapporo Beer plans to expand its distribution network to convenience stores and large supermarkets and conduct various promotions such as tasting events.
A Sapporo Beer representative said, "Sapporo 70 is a product that is perfect for taste and health, as it reduces carbohydrates and purines by 70% each with Sapporo Beer's high-level brewing technology, while retaining the refreshing throat feel and aroma."


ssuccu@fnnews.com Kim Seoyeon Reporter