Shinhan Card Hosts Art Fair 'The Preview Seoul'

[Financial News] Shinhan Card announced on the 29th that it will host 'The Preview Seoul 2025 with Shinhan Card' at the 'Former National Theater Baek Seong-hee Jang Min-ho Theater' in Yongsan-gu, Seoul, starting with a VIP preview on the 29th until the 1st of next month.
The venue for The Preview Seoul is a space under the Ministry of Culture, Sports and Tourism in Seoul, symbolizing a place that has led the experimentation and creation of domestic performing arts for over 30 years. It plans to transform this historic space into a contemporary art stage with a total of 40 galleries, 175 artists, and over 2,000 new works.
The unique characteristics of the theater as a venue are utilized to allow visitors to experience art as if watching a performance, with a contemporary circus stage and video works by artists displayed on large screens.
A special booth in collaboration with the partner company Ottogi Co., Ltd. offers a unique experience. It features an exhibition of award-winning works from the 'Ottogi Illustration Contest' and an experience zone where visitors can try Ottogi products.
Additionally, at the 'MOOTO TEAMS' booth, visitors can create special custom T-shirts using participating works, and take a break at the 'FoodTech X Best Food Truck' zone and 'Anthracite' cafe lounge utilizing the spacious outdoor area.
Leveraging the infrastructure of Shinhan Financial Group, a variety of enjoyable activities are prepared to promote synergy within the group and for customers to enjoy.
First, there is a unique artwork zone decorated with various contents of Shinhan Financial Group's character 'Shinhan Friends' and a 'Shinhan Card Discount Plan Lounge', a new product launched by Shinhan Card in April. The 'Ttaenggyeoyo' delivery app by Shinhan Bank is also introduced throughout the art fair.
Additionally, excellent customers of Shinhan Bank, Shinhan Card, Shinhan Life, and Shinhan Securities, as well as AvenueL customers of strategic partner Lotte Department Store, are invited to enhance synergy.

coddy@fnnews.com Ye Byeong-jeong Reporter