Lotte Duty Free Successfully Concludes VIP Event with Dior Beauty

[Financial News] Lotte Duty Free is receiving a positive response from customers by holding a VIP invitation event with the Dior brand.
Lotte Duty Free announced on the 27th that it held a beauty class for VIP customers in collaboration with Dior Beauty, a beauty brand of the LVMH group, exclusively in the domestic duty-free industry on the 21st and 22nd.
The event, held at the 'Star Lounge', a VIP-only space at Lotte Duty Free's Myeongdong Main Store, was conducted in six sessions for 60 top domestic members of Lotte Duty Free. The company added professionalism by having a brand specialist beauty consultant directly introduce and demonstrate major products of Dior Beauty's premium skincare line 'Dior Prestige'.
The invitation event consisted of sessions where customers could directly experience the Dior Prestige line, from cleansing balm to serum and cream. In particular, the newly launched 'Le Nectar Integral' and 'La Micro-Huile de Rose Activated Serum' were presented, attracting customers' interest. Furthermore, various events were held to enhance customer satisfaction, such as preparing a 'Dior Floral Gift Box' using roses and providing a tea set as a catering service.
A representative from Lotte Duty Free said, "We will continue to do our best to provide the best shopping experience and service to our top customers."

clean@fnnews.com Lee Jeong-hwa